I’ll let you into a secret. I didn’t know copywriting existed as a job when I started in marketing. I was writing copy as part of my marketing roles – but I didn’t realise it was a standalone job…or that it was called ‘copywriting’. So, when I tell people what Read more…
I was working with a client on a one-to-one basis. They were already blogging but wanted some tailored advice on ways to improve their blog posts. Chances are, you’ve clicked through to this post for the same reason. Stay with me – you’re in the right place! I’ve pulled together Read more…
“I try to blog consistently but struggle to keep up the momentum.” If this is you, you’re not alone – it’s a dilemma I’ve heard many-a-time from small businesses, and I’ve been there myself. It usually starts off with the best of intentions (a bit like New Year’s resolutions) – Read more…
The year was 2014. It was the year I set up my first blog site, all about health and lifestyle. I was completely new to the whole concept of blogging and it felt alien. But I went ahead anyway. I wanted to share my experiences, and if I could help Read more…
If the light bulb’s gone and you’re searching in the dark for ideas of what to blog about, you’ve come to the right place. Here are 10.5 easy ways to blog for your business. Why 10.5? You’ll just have to read on to find out…the intrigue. 😉 1. Share the Read more…